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          Hanging with SOUL

          We get the hustle, it’s early mornings and late nights, plenty of hard work and sacrifices. Come hang with SOUL, where we get together and celebrate achievements in music, sports and lifestyle. We talk about the latest trends and current events, and feature stories of individuals who inspire us to reach our fullest potential. Stay tuned for our upcoming stories.

          LIVE YOUR SOUL OF GREATNESS... JUST LIKE THE FASTEST MAN ALIVE

          LIVE YOUR SOUL OF GREATNESS... JUST LIKE THE FASTEST MAN ALIVE - SOULNATION



          Live your SOUL of Greatness just like the Fastest Man Alive

          Does Greatness have a SOUL? Hell yeah it does...and Jamaican sprint superstar Usain Bolt is ready to inspire you to get in the zone and unlock the greatness that lives in you. Join us as we unveil the first video in our SOUL of Greatness series starring Bolt, and voiced by Ludacris, "Wins Like This". Known for his intense drive, Bolt’s success is fueled by fierce determination, a focus championed by our high definition SOUL headphones. Listening to music blocks out distractions, allowing him to concentrate and be first across the finish line.

          Our SOUL of Greatness series will include several video spots, each featuring the story of a world-class superstar. The dynamic campaign illustrates how victory is always possible with preparation, hard work, and motivation…and highlights the important role a great sounding pair of SOUL headphones can play in achieving greatness. Stay tuned, and become part of this movement...because there's a lot more to come. Click here to watch video!

          CATCHING UP WITH LUDACRIS: CONFIRMED FOR BONNAROO 2012!

          CATCHING UP WITH LUDACRIS: CONFIRMED FOR BONNAROO 2012! - SOULNATION



          Ludacris will be making his way to Manchester, Tennessee later this June for what some call the 4 best days of music ever. The epic Bonnaroo Festival features performances from the best of the best artists, from every genre. Joining Ludacris this year will be The Roots, Kendrick Lamar, Yelawolf, Mac Miller, Childish Gambino, Black Star, Skrillex, Red Hot Chili Peppers, RHCP, and many many more. You won't believe this line up: Bonnaroo 2012

          The 11th annual Bonnaroo Music and Arts Festival will be held June 7 - 10th, 2012 in Manchester, TN. The line-up will total over 125 bands and over 20 comedians performing 24/7 on 13 stages.

          SOUL SL49 WINS WIRED'S HEADPHONE SHOWDOWN [ARTICLE]

          SOUL SL49 WINS WIRED'S HEADPHONE SHOWDOWN [ARTICLE] - SOULNATION



          "Overall I would have to say SOUL is by far the most comfortable and sound pleasing of the two." -WIRED's Dakster Sullivan compares headphones, and SOUL comes out on top.

          "This past week I was given the opportunity to have a showdown between two sets of headphones. Being the headphone junky that I am, I was excited to see who would come out on top. In the first corner was SOUL SL49 by Ludacris. The handy case and tangle-free wiring gave these headphones an upper hand…" click here to continue article!

          SOUL. ONE NAME. MANY VISIONS.

          SOUL. ONE NAME. MANY VISIONS. - SOULNATION

          As we continue to expand globally and continue to roll out some exciting new products and brand ambassadors (likeBolt!), we would like to inform you that SOUL by Ludacris, SOUL, SOUL Headphones, SOUL by Ludacris Headphones, etc., will now be officially referred to socially as: SOUL, just like our official website:soulelectronics.com This will apply to all of our official SOUL social media properties and tools, includingFacebook, Twitter, YouTube, Pinterest, & Instagram. Make sure to join us on all SOUL social communities to get exclusive information on all of these exciting upcoming announcements!

          SOUL THANKS SOLDIERS WITH SOUL

          SOUL THANKS SOLDIERS WITH SOUL - SOULNATION



          In a show of support, SOUL sent U.S. Army Soldiers in Afghanistan SOUL by Ludacris headphones. The response was overwhelming…

          Staff Sergeant Ricon said he loves that he can use the SL100 to hear his wife over the noise when they Skype. Sergeant Belmont is happy he can now watch movies while "drowning out my loud roommates." Sergeant Pollock feels his SOUL headphones are a "must on long missions", when "the perfect sound really helps." SGT Wyatt and SPC Gibbs wasted no time downloading Ludacris tunes sharing, "Well, since they were developed by Luda we had to see how he sounded on them!".

          With sincere appreciation to the soldiers at Camp Leatherneck for their service & a safe return home soon, SOUL HQ

          Please click here to see more pics on Facebook

          USAIN BOLT PARTNERS WITH SOUL

          USAIN BOLT PARTNERS WITH SOUL - SOULNATION



          SOUL is announcing Jamaican sprint superstar, Usain Bolt as a new branding partner. A man used to breaking records, Bolt's drive and determination to be better than the rest makes joining SOUL, a global company on the move, a natural fit.

          "He's the perfect representation of what SOUL stands for. Before athletes can achieve greatness, they dedicate a lot of time focusing on their sport. And most of them listen to music to block out distractions and get into the zone. SOUL works hard to deliver the best quality noise cancellation and high definition acoustic balance available in order to allow world-class athletes like Bolt have the greatest listening experience possible." commented Len Davi, Executive Director of SOUL.

          26-year old Usain Bolt is the fastest man of all time. With three Olympic gold medals, he is the world record holder in the 100 meters, 200 meters, and 4x100 meter relay. His achievements in sprinting have earned him the media name, "Lightning Bolt", and gives him unique insight to developing headphone models for an athletic lifestyle with SOUL.

          SOUL headphone models currently under development with Bolt include a Bluetooth earbud with removable ear safety-hooks for added stability called the RUN FREE and a version of the company's popular SL300 that pays a stylish homage to the athlete's home, Jamaica.

          The star athlete will also be featured in public appearances, and the new "SOUL of Greatness" video series, the company's moving campaign to encourage people all over the world to focus hard and go after their dreams.

          Usain Bolt: "I work hard at attaining my goals and in addition, I always try to inspire others to work hard and attain their dreams. I am looking forward to working with SOUL to deliver this message."

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