Latest News


SOUL-Stirring News: Radio Shack Gets SOUL [video]
24 June 2013

SOUL Electronics announced RadioShack as a nationwide retail launch partner for the entire SOUL by Ludacris headphone collection.“RadioShack has an impeccable history and reputation for offering customers top-tier consumer electronics and audio tec...

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YouTube + You = SOUL
24 June 2013

SOUL by Ludacris YouTube Channel NewsYou’ve read about us, you’ve heard about us, now see with your own eyes what the buzz is about.  Check out our YouTube Channel for everything SOUL related – but don’t just watch.  Subscribe....

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Luda Gives You His SOULS [Video Offer]
24 June 2013

Luda’s Droppin’ a New Beat.  1.21 Gigawatts Mixtape drops November 15th as a gift to you, his loyal fans, and will blow you away.  The title, a reference to Back to the Future (a gigawatt = a billion watts), is about “basically t...

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SOUL Makes CNET’s Holiday Gift Guide!
24 June 2013

Every year, CNET’s editors hand-pick their favorite tech gifts for the holiday season, and this year we are proud to see the SL300 in the “Top headphone” category.  With a CNET Editors’ rating of 4 out of 5 stars, they are sure to be und...

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Dwayne Wade Sports SOUL by Ludacris in New Nike Ad!
24 June 2013

“Love the Game… No Matter What.”Have you seen the new Chris Paul/Carmelo Anthony/Dwayne Wade Nike commercial?  In case you haven’t, here it is.  The commercial plays off the NBA lockout, showing the players competing in unconvention...

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