Latest News


Happy Birthday From Team SOUL!
24 June 2013

Expression.  Passion.  Superior Sound.  SOUL by Ludacris has it all thanks to you!  Happy Birthday Chris from your SOUL by Ludacris family.

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SOUL Scoop... Kicking Off Fashion Week In NYC
24 June 2013

“These headphones are aspirational, they’re about fashion, about culture,” – LudacrisSeptember 8-10, 2011 SOUL by Ludacris brings the debut ofThrashin’ Week, a three-day action sports industry bash to New York City.  Kicking ...

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Luda Day Weekend IS Finally Here!
24 June 2013

SOUL by Ludacris, in partnership with Ludacris, DTP Records, and The Ludacris Foundation will present the 6th annual LudaDay Weekend this Thursday, September 1st – Monday, September 5th in Atlanta, GA.An action-packed series of events surrounding t...

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Who 'Got SOUL' At Perez Hilton's MTV VMA's Party?
24 June 2013

SOUL by Ludacris sponsored Perez Hilton’s “One Night in Los Angeles” VMA pre party on Saturday at the Wiltern Theater in Hollywood.The booming night featured performances by Gavin DeGraw, Michelle Branch, The Veronicas, Busta Rhymes, JoJo &...

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SOUL Spots...Quest Love
24 June 2013

Drummer with The Roots, DJ, music journalist and producer (produced for artists such as Common, D’Angelo, and Erykah Badu), Quest Love was recently spotted in Chicago at Lollapalooza checking out some SOUL by Ludacris headphones. [photo credit/Seth...

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