Latest News


Catching Up With Ludacris... Killin' It In Grand Rapids!
24 June 2013

The charismatic Luda commanded the attention of 7,500 fans Saturday night (August 13th) as part of the six-day Rock the Rapids Festival in Grand Rapids, Michigan.  Luda tweeted, “Grand Rapids, Michigan was one of the livest crowds ever tonight...

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ENTER TO WIN A Prize Trip To The 2011 MTV VIDEO MUSIC AWARDS Featuring SOUL Headphones!
24 June 2013

TELL ALL YOUR FRIENDS… This is BIG!One lucky winner (+ guest) will win a celebrity packed trip to Los Angeles to attend the 2011 MTV Video Music Awards featuring Adele, Gaga, Chris Brown, Bruno Mars, Lil Wayne and more.  The show airs live Sun...

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"Luda's New Super-Slick Headphones" [Press]
24 June 2013

Thanks ThrillistATL for the seriously awesome article/review!“… A collaboration between Chris Luva Luva and audio outfit, Signeo, SOUL is a line of appropriately bilgy high-fidelity headphones that feature pro sound technology, and combine world-...

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SOUL-Stirring Music Quote [Rabindranath Tagore]
24 June 2013

“The world speaks to me in colours, my soul answers in music”-Rabindranath Tagore (1861-1941) is the most famous South Asian literary figure of the twentieth century winning the Nobel Prize for literature in 1913.  Born in eastern India and ...

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SOUL Spots... Glee: 3D Movie Star Dianna Argon
24 June 2013

We were thrilled to see actress Dianna Agron at a recent summer event sponsored by SOUL by Ludacris in New York City!  Best known for her portrayal of Quinn Fabray on the hit television show Glee, Agron was chosen by People&n...

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